Online Relations

Online communications expertise at Pleon

Online Relations at Pleon has specialised in online communications for companies and organisations. Our claim to integrated communication points the way in our work. We design corporate communications for digital media and have proven expertise in implementing high-content and technically sophisticated online offerings. In doing so our concepts combine classic Web applications with mobile communication.

Our claim

Today people can be reached anywhere and at any time. They access information very individually: via Internet, TV, print or mobile. We are living up to this trend with our concepts and solutions by:

	Defining and addressing target groups using fixed micro-targeting,
	Completely exhausting Internet technology opportunities for our communication measures and
	Developing contents and services which create a real online added value.

We network individual online communication measures closely with other communications disciplines at a strategic and operative level using the global Pleon network for this.

Business and service segments

Online Corporate Communications, Online Marketing Communications and Online Campaigning: our business segments cover topics and industries. We select methods and measures from a wide range of services. The diagram below provides an overview of our business and service segments.

How we see ourselves

Innovative concepts with creative ideas are the starting point of our work. Careful planning is just as important: our projects are profitable because we align to our customers’ processes. We manage projects efficiently in the implementation phase from kick-off to going live and beyond. Thus we increase for example familiarisation with online offerings using professional marketing, document the results and convert these into ideas and measures for the future.

We aim to strengthen the competitive position of our customers: we define the criteria for success and evaluate the projects correspondingly with our customers.